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Download an
advertising ratecard here.
(PDF file, Adobe
Acrobat Reader required.)
Download an
Acres U.S.A. Advertisement Agreement here.
(PDF file, 86 KB.)
Advertising
in Acres U.S.A.
Rates effective
January 2012 issue
There are three
ways to advertise in Acres U.S.A., each having particular
benefits to offer against your communication needs and budget.
Display advertising Available in 6 standard ad units
in some 10 different sizes, there is a display ad to fit every product
or service. These ads are always placed alongside the text of stories
and are your highest impact way to advertise.
Eco-Resources advertisements This special section
features smaller ads clustered in a dedicated shoppers
mall, forming a directory of sorts. These ads serve to keep
your product or service in constant availability. Being present
in the Eco-Resources section of Acres U.S.A. means you will
be easy to find when theyre ready to buy. These very
affordable ads are essential even if youre a display
advertiser.
Classifieds Acres U.S.A. has many longtime,
repeat Classified advertisers. Why? Because Acres U.S.A.
Classifieds work and theyre a bargain. Whether to announce
a one-time offer or seek to hook readers with a unique pitch, our
Classified Ads might be right for you.
Display Advertising
Standard-sized ads
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Frequency
(ads/year)
|
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1x
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6x
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12x
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Back
cover
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$1,385*
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$1,260*
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Inside
front cover
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$1,310*
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$1,190*
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Inside
back cover
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$1,260*
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$1,145*
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Full-page
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$950
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$835
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$760
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2/3
page
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$670
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$605
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$550
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1/2
page
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$550
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$485
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$440
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1/3
page
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$380
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$335
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$305
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1/4
page
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$290
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$250
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$230
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1/6
page
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$200
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$175
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$160
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*
Includes four-color printing.
Color
Four-color printing is available at an added charge
of $150; advertiser must supply an acceptable electronic file with
colors created in CMYK format. If supplied as artwork or film, additional
output, proofing and stripping charges billed at our cost.
Non-standard
ads
Ads that are not one of our standard sizes will
be enlarged/reduced to fit the closest standard ad size (not floated
in a too-wide column or sticking outside a too-narrow column).
Eco-Resources
Section
All ads one column wide (2¼), pre-paid,
billed once for either 6 or 12 issues.
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vertical
size
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Cost
(6 issues), black & white
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Cost
(6 issues), color
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Cost
(12 issues), black & white
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Cost
(12 issues), color
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1
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$275
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$400
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$450
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$700
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1½
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$395
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$600
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$700
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$1,000
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2
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$495
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$700
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$900
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$1,200
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Classified
Ads
Up to 20 words for $25.00; additional words $1.00
each. Prepaid only.
In addition
to mailing in Classified Ads, they can be faxed to (512) 892-4448
(along with credit card number and expiration date) or emailed to
kathy@acresusa.com. Classified ads must be received in writing with
payment by deadline. No invoicing or verbal acceptance of ads.
General
Instructions
Deadlines
Space reservation and materials-received deadline
is the 20th of the month which preceeds the cover date by two months.
(Example: The August issue reaches readers by August 1; space and
materials deadline is June 20th.) Advertisers are responsible for
submitting advertising material on or before deadline date. Sorry,
printing, mailing and distribution requirements preclude granting
extensions.
Acceptance of advertising
We reserve the right to accept or refuse any advertisement
without cause. We must have on record in our office complete company
name, contact name, physical address and phone number for all ads
not bearing this information. We reserve the right to inspect all
mail-order products prior to running advertising.
Art & production services
Dont have ad artwork? Need a current ad modified?
We have extensive in-house computerized art production capabilities
including scanners and high-resolution output units. We can create
an ad for you from your original photos, logos, thoughts or doodles.
All production charges are quoted up front and are very reasonable.
Terms
First ad prepaid.
Subsequent advertising to be prepaid unless credit approved in advance.
Call or write for a credit application. If credit granted, net due
upon receipt of invoice; past due at 30 days; strict. No advertising
will be accepted for accounts with any past due balance.
Discounts
All advertising billed at published net rate card
costs. No further agency discounts allowed.
Production
specifications
Cover printed by sheetfed offset press on 70-lb.
uncoated stock; interior printed by cold-set web offset press on
35-lb. premium newsprint.
Cover positions 300 dpi, 2% minimum, 92% maximum, 300% total
ink density.
Inside positions 200 dpi, 2% minimum, 87% maximum, 240% total
ink density.
Materials
Acres U.S.A. accepts
the following electronic formats:
Press-quality PDF files (fonts must be
embedded).
EPS/AI files with fonts converted to outlines.
TIF files with a resolution of 300 dpi
or higher (600 dpi preferred).
InDesign files may be acceptable.
Except for full-page advertisements, all
advertisements must have borders or a visible edge.
Design services
available. Please check with our production department if you have
any questions.
Ad Dimensions
| Size |
inches
(width x height) |
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Full-page
bleed (cover positions)
Live area
Trim
Bleed
|
7 1/2 x 10
8 1/4 x 10 3/4
8 1/2 x 11 |
| Full-page |
7 1/4
x 9 1/2 |
| 2/3-page |
4 3/4
x 9 1/2 |
| 1/2-page
island |
4 3/4
x 7 |
| 1/2-page
vertical |
3 1/2
x 9 1/2 |
| 1/2-page
horizontal |
7 1/4
x 4 5/8 |
| 1/3-page
standard |
4 3/4
x 4 5/8 |
| 1/3-page
vertical |
2
1/4 x 9 1/2 |
| 1/3-page
horizontal |
7 1/4
x 3 |
| 1/4-page |
3 1/2
x 4 5/8 |
| 1/6-page
vertical |
2 1/4
x 4 5/8 |
| 1/6-page
horizontal |
4 3/4
x 2 3/16 |
Column
measure Eco-Resources section
1 column only . . . . . . . . . . .
. . 2¼
Advertising
Management
Please contact us with any questions
or to reserve advertising space.
Acres U.S.A.
P.O. Box 91299
Austin, Texas 78709-1299
Phone: 512-892-4400
Fax: 512-892-4448
Email: kathy@acresusa.com
Shipping
instructions
Mailing address:
Acres U.S.A.
P.O. Box 91299
Austin, Texas 78709-1299
Shipping
address (FedEx, UPS, etc.):
Acres U.S.A.
5321 Industrial Oaks Blvd., Ste. 128
Austin, Texas 78735
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