November 02, 2020
What: Tractor Time Videocast with Live Virtual Audience
When: Nov. 11, noon MT (2 p.m. ET)
Free registration to watch: https://www.acresusa.com/RollerCrimperLaunch
Book Order: https://www.acresusa.com/products/roller-crimper-no-till
Jeff Moyer’s Roller/Crimper No-Till: Advancing No-Till Agriculture — Crops, Soil & Equipment is now available from Acres U.S.A.
GREELEY, Colorado — Roller/Crimper inventor Jeff Moyer and Tractor Time host Ben Trollinger on Nov. 11 at 2 p.m. EST will connect for a live broadcast to celebrate the official book launch of Roller/Crimper No-Till, an expanded update of the groundbreaking work, Organic No-Till Farming.
The two will discuss the role of the Roller/Crimper in the regenerative agriculture movement, and talk about what inspired Moyer, the CEO of Rodale Institute, to build the first model. Every episode of Tractor Time, a podcast by Acres U.S.A, features an in-depth interview on a topic related to eco-agriculture. Moyer’s new book presents farmers — organic and conventional — with a proven system that limits tillage, reduces labor, cuts toxic inputs and improves soil structure. It will help farmers after a surge of interest in no-till and cover cropping. This will be Moyer’s first guest appearance on the podcast, which has reached more than 130,000 people in its 3-year history. Ben Trollinger is the editor of Acres U.S.A. magazine, and host of Tractor Time.
Jeff Tkach, chief growth officer of Rodale Institute, will also join the talk. Guests are welcome to attend the live interview for free, or watch the live broadcast or replay on YouTube.
GUEST BIO: JEFF MOYER has been working in organic agriculture all his life. For more than 28 years he has been the farm manager/director for the Rodale Institute in Southeastern Pennsylvania. Here Moyer conducts his own research and manages the farm operations department. Because of his conviction that organic farmers could benefit from reduced tillage, he has worked for 20 years designing equipment and techniques specifically for managing cover crops and no-till farming. Moyer has served as chair of the USDA’s National Organic Standards Board, which serves to advise the Secretary of Agriculture on organic issues. Jeff is also a founding board member of Pennsylvania Certified Organic. Moyer also manages Sky Hollow Farm where he and his family have lived for over 30 years. He maintains 52 acres of crop and woodland, raising beef cattle, hay, grains, and now as his son Orin takes over, pastured poultry.
GUEST BIO: JEFF TKACH serves as the Chief Impact Officer for the Rodale Institute. Jeff is responsible for expanding Rodale Institute’s global influence in healing people and the planet by unlocking the transformational power of regenerative organic agriculture. As Chief Impact Officer, Jeff leads the development and execution of the Institute’s core strategies, overseeing opportunities for partnership and co-investment that drive positive outcomes for Rodale’s philanthropic and programmatic initiatives. Jeff served on the Rodale Institute’s Board of Directors in 2016, where he was instrumental in fostering relationships between the organization and business leaders in the organic food industry.
HOST BIO: BEN TROLLINGER has more than 15 years in publishing, writing, photography and multimedia experience. He is the executive editor of Acres U.S.A magazine, host of the Tractor Time podcast, and editor of several books on the science of regenerative agriculture. He works with vendors around the world to create high-end, high-value content growers depend on for their soil-health management programs.
ABOUT TRACTOR TIME PODCAST: Tractor Time podcast from Acres U.S.A. is the leading podcast in the eco-agriculture industry, reaching 4,000 people on average monthly. Founded in 2016, more than 45 hours of interviews have been recorded with the leading minds in modern agriculture. In 2020, the podcast moved into a videocast format as well. Learn more and catch all the episodes at https://www.acresusa.com/tractortime. Hosted by Ben Trollinger, editor of Acres U.S.A. magazine, and several books in the Acres U.S.A. collection.